Context of Practice: Research

The Guardian

Sedghi, A. (2013). Digital magazines: how popular are they?. Available: http://www.theguardian.com/news/datablog/2013/aug/19/digital-magazines-popular-circulation-figures. Last accessed 15th December 2015

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Williams, Z. (2015). Adult colouring-in books: the latest weapon against stress and anxiety. Available: http://www.theguardian.com/books/2015/jun/26/adult-colouring-in-books-anxiety-stress-mindfulness. Last accessed 14th March 2016.

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I found the 'Digital magazines:how popular are they?' article from the guardian to be very informative to my aims to my essay question as it looks at the magazine industry as a whole to see the effects the digital world has had on their sales. It was really interesting to see how different types of journals have been effected by this such as Vogue having a decrese in both of their print and digital sales where as total film has had its sales increase in both areas. Its clear that the type of magazine effects how it will sell. Magazines such as woman lifstyle magazines have a stonger print presence than that of the other genres.

The 'Adult colouring-in books' article was quite beneficial to my essay as on the surface it speaks about how this new book craze has sort of swept the nation. While it also speaks about the effects that fabs have on any market and the print medium isn't exempt from it. We've all seen it where a new book would come out and grip the nation as it seems everyone has a copy. This ultimately comes down to the majority (not all) of people being influenced by celebrity's suggesting the book to their followers who then suggest it to their friends and so on. We saw this with the likes of 50 Shades of Grey, Hunger Games, Harry Potter and now these 'Adult Colouring in Books'.